Our Managed Local SEO Campaign Explained
What is a Local SEO Campaign?
Making the most of SEO campaigns and optimising your website has enormous benefits. However, everybody wants to be visible and reaping the same benefits you are. Therefore, you won’t be the only one using SEO to better your position on Google, and competition will be rife. This is where local SEO comes in. These campaigns can be effective because instead of competing with global competitors, you now only need to focus on competing with those local to you. For companies that have a physical location, local SEO is the key to success and will prove to be the most effective way to increase traffic, sales, and sign-ups to your site.
Why Does Your Business Need Local SEO?
The online world is a busy place filled with millions of other businesses, websites, and blogs all trying to grow, be the best and find new customers. Trying to gain customers from the global market doesn’t mean you have more chance of success, it actually means you will be competing with more businesses, some of which already have the privilege of having vast numbers of customers. However, by narrowing down your SEO efforts to local SEO, you will start to see success, with ROI being one of the rewards. For small, local businesses that are trying to expand their reach and want to see greater results from their SEO efforts, then local SEO can’t be underestimated. There simply is no better strategy to choose from.
More SEO Services
Our local SEO campaigns are expertly delivered by our talented SEO team, who will bring you the desired results that you want. Together we can build more awareness of your brand in your local area, ultimately leading to more customers. We combine the tools and strategies that are vital in every SEO campaign with specialised local tools and techniques to improve your ranking and help you get discovered.
You can have a local SEO campaign, but to really see results, you need a good campaign! That’s where we come in. As experts in the field, we make the most of the available tools, resources, and opportunities that will help your local SEO efforts pay off. This is why we never rely on just one tool. We choose and utilise many different options that will specifically benefit you and your business.
A good campaign is more than just what tools are required to create, implement, and manage a campaign, however. It’s about commitment, hard work, and knowledge. This is exactly what you can find with an expert local SEO team like ours at Click Intelligence. We take each and every one of our local SEO campaigns very seriously and will ensure that your goals are met, and you see success. With our help, dedication, and expertise in local SEO, and keeping you in the loop via ongoing tracking, optimisation, and regular reports, you can climb the ladder of success to reaching that top spot on the SERPs and remain there!
Our fantastic team of experts is here to help you become the success you’ve always dreamed of. Simply get in touch with us today to find out more.
We understand that different brands will have different needs, which is why we can provide a variety of content types to complement your outreach needs.
Local Website Optimisation
Like any SEO campaign, before we do anything else, we need to conduct a local SEO audit on your website. We will analyse every single page of your website to ensure that it is appropriately optimised. In addition, we will showcase any issues that could harm your current SEO efforts. Without doing this first, any off-site local SEO methods implemented can be ineffective. A common issue found on sites is using old SEO methods that are now blacklisted. Don’t let this harm your new campaign by letting us carry out a local SEO audit.
Google My Business
Local SEO is about expanding your reach to local customers, and thanks to fantastic free tools such as Google My Business, you can make your campaign effective and provide more accurate results for potential customers. With Google My Business, you will be able to manage your presence throughout all of Google’s local features, such as Google Plus and Google Maps, by showcasing your location, opening times, and reviews.
Local Citations
With a Google My Business account set up, the next element of local SEO is building up your local citations. We will list your business on local directories, in which your name and address of your business are clearly displayed. Reputable directories will stand you in good stead, as Google will trust your location more.
Local Digital PR
We want to spread the word about your business, so by turning to local news and media companies, who have an interest in local businesses and their news or stories, this will provide you with a great opportunity to expand your PR coverage. A great local SEO campaign can’t be without local digital PR.
Local Link Building
Building your presence is more than just reaching out to local media; it is about utilising the web and local websites. We will create a local link building campaign as part of your local SEO efforts to expand your local coverage and reach out to your local neighbours through content. Posting great content with links to your website will put you in a good position to move up the ranks on Google.
Managed Local SEO Campaign Benefits
Click Intelligence has a wealth of experience in local SEO campaigns. We offer our clients full SEO audits, website migration consultancy, SEO strategy, fully managed SEO campaigns, content marketing, link building, PR and strategic reporting which has been tailored for your local SEO clients.
Although we have helped some big names succeeded in organic search, we have also helped local business’s using the same process succeed in organic search on a local and national level. Find out more about SEO case studies.
Our Local SEO Campaign Process
Local SEO Service Pricing
Managed Local SEO Standard 200
- 3 Local Keywords
- Basic Keyword Research
- Competitive Gap Analysis
- Target Landing Page Optimisation
- High Quality Link Building
- Flexibility
- 100% Bespoke Strategy for Your Site
- Strategic Reporting
- Access to Reporting Dashboard
- White Label Reporting
- A Hands-Free Service
From £200 Delivery: 30 days
Managed Local SEO Premium 400
- 6 Local Keywords
- In-Depth Keyword Research
- Competitive Gap Analysis
- Mini SEO Audit
- High Quality Link Building
- Flexibility
- 100% Bespoke Strategy for Your Site
- Strategic Reporting
- Access to Reporting Dashboard
- White Label Reporting
- A Hands-Free Service
From £400 Delivery: 30 days
Managed Local SEO Elite 600
- 9 Local Keywords
- In-Depth Keyword Research
- Competitive Gap Analysis
- Mini SEO Audit
- High Quality Link Building
- Bespoke blog content
- Flexibility
- 100% Bespoke Strategy for Your Site
- Strategic Reporting
- Access to Reporting Dashboard
- White Label Reporting
- A Hands-Free Service
From £600 Delivery: 30 days
Managed Local SEO Pro 800
- 12 Local Keywords
- In-Depth Keyword Research
- Competitive Gap Analysis
- Full SEO Audit
- High Quality Link Building
- Bespoke blog content
- Flexibility
- 100% Bespoke Strategy for Your Site
- Strategic Reporting
- Access to Reporting Dashboard
- White Label Reporting
- A Hands-Free Service
From £800 Delivery: 30 days
Why Us?
We are a talented digital marketing agency that specialises in SEO with offices in London and Cheltenham. Our one-of-a-kind approach is data-driven, allowing us to provide high-quality and outstanding results for all your SEO and digital marketing needs.
Some of the company we keep
Partners & Accreditations
Case Studies
We have helped many clients succeed in digital marketing, such as Gumtree, 888 Poker, Crowne Plaza, Love Honey, Ebuyer, Ebay, Holiday Inn, Betway Group, AX Paris, Pearson & Smyths Toys.
Local SEO Campaign FAQs
What Types Of Businesses Can Use Local SEO?
Local SEO is best suited to companies that have a physical location where they can target their marketing, regardless of if the business is global or on a smaller scale. Local SEO can help you become the authority brand within a certain location, meaning that instead of competing against global brands, you’ll only be competing with those local to you.
What Is The Difference Between SEO And Local SEO?
Local SEO focuses all your SEO efforts into one single geographical location, meaning that the keywords you target will be relevant to one area, making you rank higher on these specific terms. This can help your brand get more customers from your immediate area. On the other hand, Regular SEO isn’t as focused, instead targeting keywords with higher competitiveness, making it better suited to digital or larger brands that are looking for a global audience.
How Does GMB Work?
GMB is a tool that allows brands to promote their business profile and business website on both Google search as well as Maps, making you far more discoverable as a result. With this tool, you can manage your business account, better connect with customers and post updates, which all improve your authority and SEO.
How Will Local SEO Improve My Traffic?
Local SEO will add more traffic to your business because it stops you from competing in a global market place where you might struggle to get noticed. Instead, it focuses your business on the local level, where there will be a decrease in direct competitors yet an increase in customers who are genuinely interested in your service.
What Is NAP And Why Is It Important?
NAP is an acronym for Name, Address and Phone number and is vital elements that need to be included within your local SEO. This is important as Google uses this data when determining which companies to show for a geo-targeted search. It also makes it easier for potential customers to interact with you.
How Will My Business Show Up On Google Maps?
When the geographical location that your business is located in is searched, once you’ve set up a Google my Business account, your business will appear within that map, with a marker displaying your specific location.
What Exactly Is Competitive Gap Analysis?
A competitive gap analysis is an evaluation that offers solutions into how to close the gap between your domain’s current online performance and where you aspire for it to be. An analysis will produce a plan of action to help improve your website.