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Backlink Audit Analysis Services

When it comes to what tactics produce the most results in an SEO campaign, backlinks are highly regarded as one of the most important factors in the Google algorithm. It is for this reason that backlink analysis is so crucial, because the quality of the site linking to your business will play a critical role in how well your website performs.

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Backlink Audit Analysis Services Explained

What is Backlink Analysis?

When it comes to what tactics produce the most results in an SEO campaign, backlinks are highly regarded as one of the most important factors in the Google algorithm. It is for this reason that backlink analysis is so crucial, because the quality of the site linking to your business will play a critical role in how well your website performs.

A bad backlink can penalise your website if it violates Google’s guidelines. A quality backlink is key to success, which is why backlink analysis is an essential part of every SEO campaign.

Why Does Your Business Need Backlink Analysis?

But why is there such a thing as a bad backlink? The reason is because Google’s algorithms have become increasingly sophisticated, meaning certain SEO strategies that worked in the past are now banned. Your old, outdated SEO campaign could be hurting your site’s current success, so be sure to check.

You can do this by undergoing a backlink audit, which is a necessary component of every SEO campaign. An ongoing backlink analysis service can help you achieve the results your desire, and we can assure you that our methods will clean up your online presence.

What Does a Backlink Analysis Look For?

So, what makes a good or bad backlink? There are many contributing factors, including:

  • Response codes (200, 301, 302, 404, 500)
  • Target link URL
  • Link Type (Follow or No Follow)
  • Whether the link is live
  • The IP address
  • The hosted location
  • The domain’s age
  • The site’s domain authority
  • Site and content relevancy

In short, a good backlink is one that adheres to Google’s guidelines and will, therefore, be ranked higher. On the other hand, a bad backlink is one that violates their guidelines. The latter means that rather than helping you increase your site’s ranking, you actually decrease it or, in extreme cases, become de-listed.

Our SEO Backlink Analysis Service Process

When you use our SEO services, we will perform an SEO backlink analysis to check for the quality of your backlinks, using several backlink analysis tools and link discovery methods. We then crawl all links so that we can pull together all of the relevant data points, from whether there are any response codes, what the target link URL is, the link type, the domain’s age and, of course, its Domain Authority (DA).

The Domain Type

Whether the site in question is a local directory, blog, news sites or website, each type of domain has its own benefits. We will work with you in deciding which domain type is best for you and your end goals.

Links

The links involved will also play a huge factor in the quality of your backlinks, which is why the type of link, the link placement, the total number of links, and the total number of referring domains are all important to your backlink profile.

List of Sites for Disavow

Sites considered ‘spammy’ by Google need to be disavowed. Why? Because they are hurting your overall online reputation.

We will reach out to the sites for you and ask for your link to be removed so that we can move towards the stages of disavowing the link by sending a reconsideration request to Google.

Why You Need to Act Now

A link audit is needed immediately, to help ensure that your business does not pay for old mistakes and that any future efforts towards building your website’s search visibility are as successful as possible. The processes involved are time extensive and require a specialist skillset, which is why hiring us to take care of your website backlink analysis is the perfect first step towards reaching the top of Google.

Our awesome team are here and ready to help your business succeed, so what are you waiting for? Get in touch to find out more.

Benefits of Using Click Intelligence for Backlink Audit Analysis

Click Intelligence has a wealth of experience in many industries. We offer our clients full SEO audits, backlink audit analysis, website migration consultancy, SEO strategy, fully managed SEO campaigns, content marketing, link building, PR and strategic reporting.

We have helped many clients succeeded in organic search such as Gumtree, 888 Poker, Crowne Plaza, Love Honey, Ebuyer, Ebay, Holiday Inn, Betway Group, AX Paris, Pearson & Smyths Toys. Find out more about SEO case studies.

Deep SEO Understanding

Our SEO team members have a many years worth of SEO experience each which gives them a deep understanding of SEO and how to get the most out of your SEO campaign.

SEO Strategy & Implementation

SEO planning and strategy is key to a successful SEO campaign. Once the SEO strategy is approved by the client our SEO team members implement the strategy with the help of our wider digital marketing teams.

Dedicated Account Manager

Each  SEO client will work with a dedicated account manager who’s goal is to work with the client and the SEO team to meet all the campaign goals and objectives.

Strategic Dashboard Reporting

Each SEO client will have access to our in-house strategic reporting dashboards which are updated in real time to show keyword rankings, channel split, traffic, landing pages, conversions and ROI.

Why Us?

We are a talented digital marketing agency that specialises in SEO with offices in London and Cheltenham. Our one-of-a-kind approach is data-driven, allowing us to provide high-quality and outstanding results for all your SEO and digital marketing needs.

Some of the company we keep

Partners & Accreditations

Case Studies

We have helped many clients succeed in digital marketing, such as Gumtree, 888 Poker, Crowne Plaza, Love Honey, Ebuyer, Ebay, Holiday Inn, Betway Group, AX Paris, Pearson & Smyths Toys.

Backlink Analysis FAQs

What Is Backlink Analysis?

A backlink analysis is an essential service that can evaluate how good your backlinks are and how effective it is at bringing in organic traffic and boosting your SEO. An analysis of your backlinks will go over factors such as IP addresses, domain age, link type and so much more to provide a robust analysis.

What Is Included In A Backlink Audit?

There is a lot included in a backlink audit. We use a variety of backlink analysis tools and link discovery methods for the most thorough analysis. Some of the key services our audits provide include: determining the best domain type for your brand’s goals; evaluating the type of link, placement and quantity to figure out it’s effectiveness; and figuring out which websites need to be disavowed due to being considered too ‘spammy’ for Google.

How Do You Identify Malicious Sites, And What Does It Mean?

A malicious website is one that is being used for nefarious means, and is usually one that is used to attempt to install malware and viruses into a computer via phishing attacks. It’s important that you avoid having backlinks to or from these websites, as it can impact your SEO and ranking. To identify these sites, we use a variety of tools and link discovery methods so that we can remove the link and improve your site as a result.

What Is The Google Algorithm?

The Google algorithm is a seriously complex system that is used to retrieve data from its search index and deliver the best possible results for a query, using many different factors to help determine what webpages are suitable. SEO is then the practice of making sure your webpages best appeal to this algorithm.

How Do You Disavow Links?

You can disavow links via the Google Disavow tool. Here all you have to do is create a list of all the bad backlinks to your site and then select the sites that you want to disavow.

What Results Will I See From A Backlink Audit?

After a backlink audit, you will see which kind of domain types are working best for you, allowing you to target the most effective platforms for your links in the future. You’ll also get an analysis on the links itself as well as a list of sites that you should disavow.

How Do I Check My Backlinks Quality?

The best way to check the quality of your backlinks is through a backlink audit. This will display to you the authority of these links and how likely they are to improve your SEO.

Why Should I Use Click Intelligence For My Backlink Analysis?

Because it’s what we do best! Our backlink Analysis service is one of the most robust you’ll find, meaning that we’ll be able to find where you’re going wrong and crucially work alongside your business to improve it.

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