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#1 PPC Consultant & Pay Per Click Expert Agency in the UK

As an expert PPC consultant, we create bespoke campaigns for our clients which are driven for success, even within the most competitive industries. When it comes to PPC, our strategies use creative and technical techniques to ensure your brand gets noticed.

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Our Expert PPC Consultant Services Explained

What is PPC?

Pay-Per-Click advertising (or paid search) is one of the many forms of digital marketing you can use to increase your brand visibility. With PPC, search engines like Google allow businesses to show their advertisements on search engine results pages. As a business and advertiser, you won’t pay until someone clicks your ad. This allows it to be a highly measurable form of digital advertising which your business can take advantage of, supported by a PPC consultant.

When placed correctly, PPC can enable a large amount of traffic to visit your site based on a search engine link in a prominent position. While more traffic is the goal, it’s also important to make sure that the traffic you receive is the right type. Because you’re paying each time your link is clicked, you want to make sure that those clicks are from people who are going to stay on your site and engage with your brand.

Why Does Your Business Need a PPC consultant expert?

PPC can often work hand-in-hand with a solid SEO campaign. SEO is naturally the more long-term solution for a consistent organic reach, but PPC can significantly help you to reach your target audience in a better way, which is why businesses should also consider paid advertising supported by PPC experts.

Your best PPC expert can then advise how to best place links and ensure paid advertisements are clicked by the right people.

What Can a Expert PPC Consultant Do for You?

Google and other search engines are there to provide answers, solutions, and products to millions of queries every day. This volume of activity can make it very difficult for your website to be noticed in the crowd. You, therefore, need to make sure your brand is the answer to specific queries and, furthermore, push your brand to the fore of the results. Consultant PPC services can help you to do that with paid advertising.

PPC means allowing your business to land right in front of your target audience when they need you the most, instead of waiting for them to find you.

What are the Different Types of Advertising that a Professional PPC Consultant Can Help With?

The right form of PPC advertising for you can depend on your products and services. The different types of PPC to choose from include:

  • Search engine text ads
  • Google shopping
  • Native ads
  • Display ads
Google Ads Management PPC Consultant Services

As a PPC consulting company, we also support our clients with Google Ads campaign management.

Google AdWords is the official advertising service that is offered by the search engine, allowing businesses to pay for premium ad space at the top of search results.

This is still operated under a Pay-Per-Click method and, as mentioned, is a great opportunity to gain an increase in traffic to your website. Because Google is the top search engine, placing paid advertisements with Google AdWords specifically can put your brand name in prime position, fully supported by our PPC consulting services.

Why Does Your Business Need Google AdWords?

There are many benefits to placing paid advertising to increase traffic, and AdWords is an effective choice for your digital marketing efforts. If you’re going to look into PPC options, then AdWords is a great place to start.

Our PPC strategies are always results-driven, with your specific brand in mind. We will support you in creating well-placed ads and ensuring that your target market clicks on your links at the right time.

Benefits of Using Click Intelligence for Expert PPC Consultant Services

Click Intelligence has a wealth of experience in many industries. Our PPC campaigns provides you with the ability to define your target audience. As with any campaign, knowing who you are appealing to will help your ads become more relevant to them. This could mean targeting your audience through geographical locations, age, gender, social demographics, and much more. We give our clients recommendations on the best PPC campaign ad strategy which could be search engine text ads, Google shopping, native ads and display ads.

We have helped many clients succeeded in digital marketing such as Gumtree, 888 Poker, Crowne Plaza, Love Honey, Ebuyer, Ebay, Holiday Inn, Betway Group, AX Paris, Pearson & Smyths Toys. Find out more about PPC case studies.

Deep PPC Understanding

Our PPC team members have many years worth of paid search experience each which gives them a deep understanding of PPC and how to get the most out of your paid search campaign.

Paid Search Strategy & Implementation

PPC planning and strategy is key to a successful paid search campaign. Once the PPC strategy is approved by the client our paid search team members implement the strategy with the help of our wider digital marketing teams.

Dedicated Account Manager

Each paid search client will work with a dedicated account manager who’s goal is to work with the client and the PPC team to meet all the campaign goals and objectives.

Strategic Reporting

We are dedicated to delivering long-term, sustainable results for a brand. We continually focus on performance and delivering ROI for your brand, which is why we analyse a campaign through detailed reporting – and we offer full transparency on our approach.

Why Us?

We are a talented digital marketing agency that specialises in SEO with offices in London and Cheltenham. Our one-of-a-kind approach is data-driven, allowing us to provide high-quality and outstanding results for all your SEO and digital marketing needs.

Some of the company we keep

Partners & Accreditations

Case Studies

We have helped many clients succeed in digital marketing, such as Gumtree, 888 Poker, Crowne Plaza, Love Honey, Ebuyer, Ebay, Holiday Inn, Betway Group, AX Paris, Pearson & Smyths Toys.

PPC Consultant FAQs

What Is The Difference Between Organic And Paid Results?

When a marketing strategy is tailored for organic results, it uses SEO techniques to help the brand appear higher up in the search results organically, doing so by improving page authority and link building. Paid results is where businesses can bypass this and instead get a prominent spot within a search result by paying for it, most commonly through a Google ad that appears at the top of the page.

Why Is It Important To Do Paid Search with a PPC Consultant

Paid search is important because it can provide another way alongside your link building to help drive more traffic to your website from search engines. Furthermore, using paid adverts helps ensure that the type of traffic you’re getting is relevant, as it targets important keywords that are being searched by potential customers.

What Different Types Of Paid Search Are There?

Website authority is a term that refers to the strength of a given domains SEO and does so by evaluating all the pages within the website. Website authority is also known as There are plenty of different paid search options that businesses can utilise. The most often used is Google Ads, but there is also Microsoft advertising, display advertising and programmatic advertising. All have their own benefits and interesting quirks, making it a good strategy to use a variety of different options.domain authority and is scored out of 100.

Where Will My Ads Appear?

That depends on the type of paid search service you implement. Google Ads will have your adverts appear at the top of search results, display and programmatic advertising will have your ads appear on suitable webpages and blogs that match your niche, and Microsoft ads will appear on Bing as well as devices’ taskbar when opened.

What Is Match Type And What Do Exact, Phrase, Broad And Negative Mean?

When creating a PPC match type, you’re essentially telling Google how you want your ads to match user searches. Exact match types means your advert only appears when your keyword or direct synonyms of that keyword are searched by a user. Phrase is when your ad only appears when your keyword phrase is entered in the exact order of your advert, regardless of if there’s any text before or after that phrase. Broad match is where your advert may appear when any word in your key phrase is searched, in any order, whereas negative types is where your advert doesn’t appear when this keyword is searched.

How Quickly Will I Get Results?

Paid search can take time to work effectively, so you shouldn’t expect to see instant results. Instead, the effects of your paid search campaign should become more obvious after around three months on average.

Is Paid Search Right For My Business?

The majority of businesses will benefit from a paid search campaign, due to how it can help your search engine rankings and attract more customers to your business of a higher value.

Why Should I Use Click Intelligence For PPC Consultant Services?

Because we believe no one does it better. With our experience and knowledge, we’ll help your business get the explore and customer base it deserves.

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