Our Expert PPC Consultant Services Explained
What is PPC?
Pay-Per-Click advertising (or paid search) is one of the many forms of digital marketing you can use to increase your brand visibility. With PPC, search engines like Google allow businesses to show their advertisements on search engine results pages. As a business and advertiser, you won’t pay until someone clicks your ad. This allows it to be a highly measurable form of digital advertising which your business can take advantage of, supported by a PPC consultant.
When placed correctly, PPC can enable a large amount of traffic to visit your site based on a search engine link in a prominent position. While more traffic is the goal, it’s also important to make sure that the traffic you receive is the right type. Because you’re paying each time your link is clicked, you want to make sure that those clicks are from people who are going to stay on your site and engage with your brand.
Why Does Your Business Need a PPC consultant expert?
PPC can often work hand-in-hand with a solid SEO campaign. SEO is naturally the more long-term solution for a consistent organic reach, but PPC can significantly help you to reach your target audience in a better way, which is why businesses should also consider paid advertising supported by PPC experts.
Your best PPC expert can then advise how to best place links and ensure paid advertisements are clicked by the right people.
More SEO Services
Google and other search engines are there to provide answers, solutions, and products to millions of queries every day. This volume of activity can make it very difficult for your website to be noticed in the crowd. You, therefore, need to make sure your brand is the answer to specific queries and, furthermore, push your brand to the fore of the results. Consultant PPC services can help you to do that with paid advertising.
PPC means allowing your business to land right in front of your target audience when they need you the most, instead of waiting for them to find you.
The right form of PPC advertising for you can depend on your products and services. The different types of PPC to choose from include:
- Search engine text ads
- Google shopping
- Native ads
- Display ads
As a PPC consulting company, we also support our clients with Google Ads campaign management.
Google AdWords is the official advertising service that is offered by the search engine, allowing businesses to pay for premium ad space at the top of search results.
This is still operated under a Pay-Per-Click method and, as mentioned, is a great opportunity to gain an increase in traffic to your website. Because Google is the top search engine, placing paid advertisements with Google AdWords specifically can put your brand name in prime position, fully supported by our PPC consulting services.
There are many benefits to placing paid advertising to increase traffic, and AdWords is an effective choice for your digital marketing efforts. If you’re going to look into PPC options, then AdWords is a great place to start.
Our PPC strategies are always results-driven, with your specific brand in mind. We will support you in creating well-placed ads and ensuring that your target market clicks on your links at the right time.
Benefits of Using Click Intelligence for Expert PPC Consultant Services
Click Intelligence has a wealth of experience in many industries. Our PPC campaigns provides you with the ability to define your target audience. As with any campaign, knowing who you are appealing to will help your ads become more relevant to them. This could mean targeting your audience through geographical locations, age, gender, social demographics, and much more. We give our clients recommendations on the best PPC campaign ad strategy which could be search engine text ads, Google shopping, native ads and display ads.
We have helped many clients succeeded in digital marketing such as Gumtree, 888 Poker, Crowne Plaza, Love Honey, Ebuyer, Ebay, Holiday Inn, Betway Group, AX Paris, Pearson & Smyths Toys. Find out more about PPC case studies.
We are dedicated to delivering long-term, sustainable results for a brand. We continually focus on performance and delivering ROI for your brand, which is why we analyse a campaign through detailed reporting – and we offer full transparency on our approach.
We have helped many clients succeed in digital marketing, such as Gumtree, 888 Poker, Crowne Plaza, Love Honey, Ebuyer, Ebay, Holiday Inn, Betway Group, AX Paris, Pearson & Smyths Toys.