White Label PPC & PPC Reseller Packages for Agencies Explained
What is White Label PPC?
White label PPC is the process in which an agency, much like yourself, offers PPC (pay-per-click) services to its clients, which are delivered by another company, such as us, acting under their brand.
You may be wondering, “why not just learn to do PPC yourself rather than outsource this crucial digital marketing task to a third-party provider?” and it’s a good question.
Without hyperbole, it has never been more important for digital marketing agencies to offer an all-embracing service to their clients, which includes PPC advertising and SEO services. Unfortunately, these constantly evolving marketing channels are so easy to get wrong, and when it comes to paid advertising, you can find yourself throwing good money after bad.
This is where our PPC white label services come into play, providing an invisible partner that creates customised proposals for your clients, allowing you to focus on other aspects of your business, such as growth and expansion.
Why Does Your Digital Marketing Agency Need a PPC White Label Reseller?
As briefly touched on above, if you want your agency to stand out from its competitors, you need to ensure you are offering a full range of digital marketing services. At the moment, if you are either leaving PPC advertising out of your services completely or, even worse, you are providing a watered-down service, you are long overdue the help of a white label PPC company.
By choosing white label PPC, you can enjoy all the benefits of providing your clients with paid advertising services without any of the pressure to do so yourself, and that’s only the beginning of what our white label PPC services can do for you.
Eliminate the need for in-house expertise
Training your team to become experts in PPC advertising can be a lengthy and expensive process and will require ongoing effort on your behalf if you want to remain one step ahead of the game in this constantly evolving digital marketing channel. However, by using an experienced white label PPC company like us, you can ensure you always provide your clients with the best-paid advertising campaigns without having to go to the expense of training your staff.
Save money and increase income
Our white label PPC services can allow you to scale down your overall digital marketing expenses while simultaneously enabling you to charge more for your services as an agency. Whether you choose to rebrand your company completely or simply add paid advertising to your current list of credentials, with white label PPC, you can raise the price of your services and improve trust in your brand’s abilities.
Every successful paid advertising campaign starts with the client. We need to know what they want to achieve from their PPC advertising efforts. What are their business objectives and ROI goals? Once we are armed with this information, we will then start to create a bespoke campaign that delivers the results they want and expect from your agency.
As an experienced and data-driven white label PPC agency, we guarantee the greatest possible success rates for your clients, making the most of their budget and eliminating the risks typically associated with paid advertising.
So, what does a managed PPC campaign look like?
Let’s take a closer look.
A Clearly Defined PPC Strategy
As with all our white label services, we will take the time to get to know your clients so that we can create a bespoke PPC campaign that is tailored to their needs. By conducting extensive research into your clients’ businesses, industry, demographic, and competitors, we will be able to build a highly effective, results-driven PPC strategy that guarantees results.
Once you are satisfied with the strategy we have created for your client, we will quickly work on implementing it or by updating any existing campaigns they already have into brand new campaign ideas, keeping you informed of our progress every step of the way.
Thorough Keyword Research
We carry out intensive keyword research on behalf of your clients, ensuring that we choose the most relevant and effective keywords for their campaigns. By doing so, we can provide them with the greatest ROI possible.
Ad Copy Creation
We write clickable ad copy for both your client’s paid ads and their landing pages, creating a strong call-to-action that drives the results that clients want from a PPC campaign.
Improve your client’s click-through rates even more with our carefully crafted ad extensions, including call buttons, location information, internal links, and so much more.
Optimised Shopping Ads
Do you mainly work with e-commerce businesses? We optimise shopping campaigns and product listing ads with relevant search terms and keywords for maximum visibility online.
Tracking & Improvements
Never one to rest on our laurels, we will track the progress of your client’s PPC campaigns and make any necessary changes to ensure optimal success. No matter how small or big their campaign is, tracking and making changes along the way can make all the difference in your client having a successful outcome.
Measuring and Reporting
To ensure you can confidently liaise with your clients about the progress of their PPC campaigns, we provide regular reporting in a simple format with no unnecessary jargon. We pride ourselves on offering complete transparency regarding the success of our campaigns and will give you accurate details of your campaign performance.
Let’s Get Started
Now that you know why you should be using an experienced white label PPC company, the next step is to find out how exactly we can help enhance your clients’ digital marketing campaigns. By using our services, you can create targeted ads for your clients that promise to drive traffic and increase ROI.
Our awesome team is ready and waiting to help your agency broaden its horizons and ultimately become more successful and profitable. So, what are you waiting for? Get in touch to find out more.
Google Ads Management Benefits
Here at Click Intelligence, we have a wealth of experience in offering agencies such as yourself PPC white label services. With unrivalled knowledge in a vast array of industries, including those that are known for being highly competitive, our comprehensive white label PPC services include fully managed PPC strategies, effective implementation of PPC campaigns, the creation of ad copy, optimisation, ongoing tracking, and detailed reporting.
We have supported many agencies in helping their clients achieve more with paid advertising. Find out more by visiting our PPC case studies.
Our Google Adwords Management Process
We have helped many clients succeed in digital marketing, such as Gumtree, 888 Poker, Crowne Plaza, Love Honey, Ebuyer, Ebay, Holiday Inn, Betway Group, AX Paris, Pearson & Smyths Toys.