Our Instagram Advertising Agency Services Explained
What is Instagram Advertising?
When it comes to Instagram advertising, your company has many different opportunities to engage with your followers and to increase your community. What is important to note, of course, is that when it comes to advertising on Instagram, you have two avenues, and both must be effectively managed to see the greatest of results.
The first method involves your actual account and how you engage with your followers. You can pay for all the advertising you want, but without social media management and a clear and effective social media campaign, your users will not follow or engage with your content.
Why Does Your Business Need Instagram Advertising?
In 2016, Instagram opened advertising opportunities for all of its users who made the switch to a business profile. Since then, the popular image-based social media app has made quite a few changes and has gained over 300 million new monthly users. The marketing potential on Instagram is huge, especially when you implement a strong and effective Instagram advertising strategy to help you see real returns and effective results. Managing a social media campaign, however, requires a lot of demographic research, content creation and promotion, and constant optimisation to ensure you are getting the best results.
When you hire an Instagram advertising agency like Click Intelligence, you hire professionals that work from scratch to create a comprehensive and effective Instagram advertising campaign. That is why every one of our campaigns includes:
User Targeting
A great Instagram ad is more than a sponsored post that gets a like, it’s one that encourages the user to either follow you, buy your product or sign up to your newsletter. User targeting is always the first step to maximise the engagement you want from users within your demographic.
Ad Writing
Though Instagram is an image-based app, captions still play a critical role towards increasing engagement. This is why ad writing is also a component to every one of our Instagram advertising campaigns.
Budget Management
We work with you and your budget to ensure that your Instagram campaign remains profitable and successful.
Measurement and Reporting
You won’t be kept in the dark about our efforts either. We provide comprehensive reports detailing our efforts and our results so that you can be in complete control over your Instagram profile.
Our comprehensive services mean that not only can we create a great Instagram advertising campaign for you, but we can also ensure that your website is optimised and your on-site content will drive up engagement and maximise your success.
Instagram Advertising Management Benefits
Click Intelligence has a wealth of experience in many industries. Our paid social campaigns provides you with the ability to target consumers in their natural habitat – their social media platforms. Facebook, Linkedin, Instagram, Pinterest and Twitter all offer paid social ad options that you can take advantage of for highly targeted ad placement.
We have helped many clients succeeded in digital marketing such as Gumtree, 888 Poker, Crowne Plaza, Love Honey, Ebuyer, Ebay, Holiday Inn, Betway Group, AX Paris, Pearson & Smyths Toys. Find out more about paid social case studies.
Our Instagram Advertising Process
Paid Social Pricing
Fee Breakdown
- Your Campaign Budget
- Our Management Fee (30%) £150
- One off set up cost £250
- Month 1 cost £750
- Total ongoing cost £150
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Why Us?
We are a talented digital marketing agency that specialises in SEO with offices in London and Cheltenham. Our one-of-a-kind approach is data-driven, allowing us to provide high-quality and outstanding results for all your SEO and digital marketing needs.
Some of the company we keep
Partners & Accreditations
Case Studies
We have helped many clients succeed in digital marketing, such as Gumtree, 888 Poker, Crowne Plaza, Love Honey, Ebuyer, Ebay, Holiday Inn, Betway Group, AX Paris, Pearson & Smyths Toys.
Instagram Advertising FAQs
Which Social Media Platforms Should I Be Present On?
The platforms you’re present on is determined by your target audience. This is to make sure your social marketing efforts are efficient, as you don’t want to spend too much time creating content for a platform that is rarely used by your audience. In general, the best social platforms are Facebook and Instagram, with Twitter and LinkedIn being good for customer support and PR.
What Should I Post?
The type of content you should post on your socials will be bespoke for each business, depending on factors such as the target customer’s geographical location, social demographics, gender, age and more. Knowing this will help you generate more engaging posts that will entice these target customers to your brand. In general, posts should be engaging and either entertaining or informative, so that they have value.
How Do I Handle Negative Comments On Social Media?
The most important thing to do with negative comments is to never ignore them, as that suggests a lack of care that can put off potential customers. Depending on the context of the social comment, either reply to it or apologise in a polite manner. Be sure to personalise your message and emphasise with the customer. Negative comments are also a good way for a business to learn of their short comings, so use these comments as an avenue to improve your service.
Why Is Social Media Advertising So Important?
Social advertising is important because it offers the best way to expose your brand in front of a lot of people. Social platforms are one of the most used areas online, meaning that you’ll be able to reach a wide array of people when advertising on these sites. The benefit over search engine advertisement is that your target customer doesn’t have to search related keywords to discover you brand, making it far more proactive.
What Is Included In A Paid Social Campaign?
We include a lot in our paid social campaigns to help optimise your social marketing. We create a strategy so that your adverts work in unison and then generate bespoke adverts for your business. We also manage bid optimisation and conduct robust conversion tracking, to determine how well they’re doing. We also offer continued campaign management to help you navigate any fluctuations in the landscape.
Is Paid Social Right For My Business?
Of course! Paid social will benefit any kind of business, as it will help your brand get in front of more active users, improving your awareness and audience reach.
Why Should I Use Click Intelligence For Paid Social?
Because we’re tremendous at it! We’ve been helping businesses maximise their paid social for years, so we’re confident that we’ll be able to provide an awesome service for you.
