Our Linkedin Advertising Agency Services Explained
What is LinkedIn Advertising?
Of all the social media sites, LinkedIn is one of the most underrated and underused by marketing professionals. This is despite it having over 400 million users and extensive options and reach. Not only does LinkedIn offer the same demographic targeting that other companies do, like Facebook, it also offers PPC advertising and the ability to communicate with users in the professional field.
Why Does Your Business Need LinkedIn Advertising?
LinkedIn is unique in the sense that it encourages users to provide as much data about themselves as possible. However, unlike Facebook, which encourages you to do it for social reasons, LinkedIn users provide their information for hiring purposes. This means that the information is more readily available, allowing you access to search criteria such as:
- Education history
- Work history
- Job title
- Years of experience
- Their connections
What’s more, your advertising options are quite varied, allowing you to create ads for a variety of purposes. You can use it to hire new talent, become an industry leader, or to sell your company’s products or services to teams or management leaders who would benefit.
Firstly, we work to identify your target demographic. Once this is complete, we create custom content for you that is 100% relevant to your target audience. This helps to increase the number of relevant clicks to your site, and because aspects of LinkedIn operate on a pay-per-click scheme, you can get the most money out of your advertising budget with bids averaging out at about £3.00 to £3.50. Through our demographic research, content creation and continued optimisation, we can offer ongoing successful results for your business.
As a specialised LinkedIn Ads Agency, we create comprehensive campaigns to ensure the greatest engagement and click through traffic for your company. Each one of our campaigns contains:
Targeted Ads by Demographic
Using LinkedIn’s extensive demographic features, we can ensure that your ads reach a very specific targeted audience, increasing the strength of your advertising. You could, for example, only target high-ranking employees with your advertisements.
Targeted Ads by Placement
LinkedIn offers many different locations for your advertising, with each location offering unique opportunities to turn users into customers or clients. We work on providing the most relevant ads for your target audience.
Sponsored Updates on LinkedIn
Sponsored updates allow you to post relevant and industry-specific content to those within your industry. We can work with you to create this content so that you can set yourself apart from the competition as an industry leader.
LinkedIn Audience Network
LinkedIn’s Audience Network requires its own advertising campaign and strategy in order to be successful, which is why we offer custom campaigns no matter where on LinkedIn you want to advertise.
Measurement and Reporting
No campaign is complete without ongoing tracking and regular reports, which allow us to optimise the advertising campaign and for you to monitor our results through comprehensive reports.
Our LinkedIn advertising solutions take the guesswork out of marketing on LinkedIn and instead provide you with results. Take advantage of the very specific niche that LinkedIn offers and set yourself apart from your competition by becoming a recognised leader within your industry.
Linkedin Advertising Management Benefits
Click Intelligence has a wealth of experience in many industries. Our paid social campaigns provides you with the ability to target consumers in their natural habitat – their social media platforms. Facebook, Linkedin, Instagram, Pinterest and Twitter all offer paid social ad options that you can take advantage of for highly targeted ad placement.
We have helped many clients succeeded in digital marketing such as Gumtree, 888 Poker, Crowne Plaza, Love Honey, Ebuyer, Ebay, Holiday Inn, Betway Group, AX Paris, Pearson & Smyths Toys. Find out more about paid social case studies.
Our Linkedin Advertising Process
Paid Social Pricing
We have helped many clients succeed in digital marketing, such as Gumtree, 888 Poker, Crowne Plaza, Love Honey, Ebuyer, Ebay, Holiday Inn, Betway Group, AX Paris, Pearson & Smyths Toys.